Business Model Innovation through customer co-creation – a literature overview. International Journal of Applied Research in Management and Economics, [S. l.], v. 5, n. 1, p. 61–73, 2022. DOI: 10.33422/ijarme.v5i1.798. Disponível em: https://dpublication.com/journal/index.php/IJARME/article/view/798. Acesso em: 26 oct. 2025.