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Studying the effect of planned behavior theory and perceived value through the tendency to purchase on customers purchase behavior towards green products. Int. J. Appl. Res. Manag. Econ. [Internet]. 2018 Jun. 29 [cited 2025 Oct. 26];1(2):71-85. Available from: https://dpublication.com/journal/index.php/IJARME/article/view/75