Published: May 15, 2023

Investigating the Drivers to Covert Social Media Members to Customers

1-18 yueh wei Chen, I-ping Chiang
261
DOI: https://doi.org/10.33422/jsmm.v1i2.950

Impact of TikTok Social Media Marketing on Generation Z's Choice of Fitness Centers in Jordan

19-37 Mohammad Almrafee
1465
DOI: https://doi.org/10.33422/jsmm.v1i2.1035

Exploring the Effects of Personalized Advertising on Social Network Sites

38-54 Chia-Jo Chu, I-Ping Chiang, Kuen-Hung Tsai, Yi-Hsin Tung
959
DOI: https://doi.org/10.33422/jsmm.v1i2.1051